My Product Design Process with AI
Updated: 06/24/2026
I use AI tools to speed up routine tasks so I can spend more time on product strategy, complex data architecture, and UX problem-solving.
Here is a sample workflow for how I design products, combining human judgment and AI efficiency.
01
Stakeholder Alignment
My Role
Leading kickoff sessions to cross-functionally align product management, engineering leads, and business stakeholders. I use audio recording and LLMs to instantly parse stakeholder intent and convert complex infrastructure realities, backend data limitations, and system constraints into a production-ready product
Tools
Audio recording, Gemini, Claude
Deliverables
Core product vision document, technical and engineering limitation guardrails, quantified success metrics, and user-behavior assumption maps.
02
Market Research
My Role
Conducting competitive landscape audits across direct and indirect market players. I use LLMs to synthesize feature-parity data, identify market opportunities, and filter out generic AI biases.
Tools
Gemini, Claude
Deliverables
Strategic Market Positioning Map, feature-parity benchmark matrices, and a prioritized unique value proposition brief.
03
Personas, journey & flow
My Role
Pulling raw qualitative and behavioral data such as support tickets, sales call transcripts, and user feedback directly into LLMs to build data-driven user personas. From there, I map end-to-end journeys to pinpoint where users face cognitive load or interaction friction.
Tools
Claude, FigJam, Gemini, ChatGPT.
Deliverables
Personas, user journey maps, connected primary user flows, and a prioritized user pain-point log.
04
Mid-fi wireframes
My Role
Partnering with backend engineers to map out data requirements and system parameters. I use Claude Design to quickly explore structural directions, then move the strongest layout into Figma for refinement. I skip lo-fi sketching and work with production-intent content from the start.
Tools
Claude Design, Figma, Figma Make
Deliverables
Component-ready mid-fi wireframes, cross-functionally agreed structural layout direction, and production-intent data schema requirements.
05
Usability testing
My Role
Running validation cycles with 3 to 5 users or internal teammates. Before sessions, I use AI attention analysis to predict where users will focus and catch layout issues early. I evaluate interaction patterns against UX heuristics and use LLMs to synthesize test transcripts into optimization fixes.
Tools
Deliverables
AI-synthesized usability test reports, pre-test attention heatmaps, verified heuristic friction points, microcopy fixes, and interaction adjustment lo
06
Hi-fi mockups
My Role
For new products: I use Claude Design to quickly explore visual directions, then build a scalable variable system in Figma.
For existing products: I import the live design system into Claude Design so output is validated against real tokens before I touch it. I then adjust properties in Figma, bulk-edit variations in Codex or ClaudeCode while enforcing token constraints, and return to Figma to prevent system drift.
Tools
Figma, Figma Make, Claude
Deliverables
High-fidelity Figma files, variable-driven component libraries, and finalized UI copy.
07
Engineering handoff
My Role
Walking engineers through the Figma file live. I use Claude Design's two-way Claude Code sync so engineers pull the exact design state into their terminal without rebuilding from screenshots. I write spec notes for anything Figma cannot show and keep them available throughout the build.
Tools
Figma dev mode, Claude, ChatGPT
Deliverables
Figma dev mode, Claude Design, Claude Code, Claude or Gemini
08
Launch & Learn
My Role
Tracking how real users interact with the live product. I pipe clickstream data and session maps from Microsoft Clarity into LLMs to cluster friction points, trace heatmaps, and surface ignored paths.
Tools
Microsoft Clarity, Claude or Gemini
Deliverables
Tracking how real users interact with the live product. I pipe clickstream data and session maps from Microsoft Clarity into LLMs to cluster friction points, trace heatmaps, and surface ignored paths.